JOE SONHEIM - Lambert, Edwards & Associates
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Joe Sonheim


Joe Sonheim is a Multimedia Producer in the Digital Practice at Lambert, Edwards & Associates. He is responsible for managing the firm’s design work – creating digital/print graphics, videos, product photography, podcasts and websites. Joe also plays a strategic role in leading both established and emerging social media platforms for a multitude of client accounts.

Before LE&A, Joe worked in the Grand Rapids start-up scene, growing such businesses as FoodCircles and Vero Design Group. During this time, he founded his own small business – a video production firm called Gumption Design. As the creative director of Gumption Design, he produced new media content for a diverse group of clientele from nursing homes to nightclubs.

Joe has also interned at Open Systems Technologies as a graphic designer and at NPR’s Chicago based Vocalo station as a radio producer and host.

Joe graduated from Calvin College with a bachelor’s degree in business communications. He furthered his education by also completing the Polishing Center (a Grand Rapids based portfolio program).

Joe Sonheim, Multimedia Producer


The first job Joe ever had was as a beer brewing assistant in a dry county in Southern Arkansas.




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