PERCEPTRON (NASDAQ:PRCP) - Lambert, Edwards & Associates
16103
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PERCEPTRON (NASDAQ:PRCP)

Company

Perceptron supplies a comprehensive range of automated industrial dimensional inspection and 3D scanning. Products include 3D machine vision solutions, robot guidance, coordinate measuring machines, laser scanning, and advanced analysis software.

Project

Perceptron added a new CEO and CFO following the retirements of their predecessors and brought in LE&A to communicate the change to investors and partners. Charged by the board with reinvigorating the company's growth and increasing shareholder value, the new CEO and CFO turned to LE&A for guidance on strategic messaging and investor outreach.

Tactics

  • In just a few months, LE&A worked with the company to introduce the new executives to current and prospective holders and analytics
  • Assisted management in preparing presentations, financial news releases and other materials
  • Coordinated a successful investor day at the company's headquarters

Results

  • Investor responses have been uniformly positive
  • Three analysts now actively cover the company
  • Additional analysts actively monitored the company for appropriate timing for initiation

Category
Capabilities, Investor Relations